Personally, I’ve been in the professional work world now for more than 20 years. As a result, I have made some beautiful and lasting friendships. I am not just talking about people you run into on occasion. I am talking about people who communicate with me in good times as well as bad. For instance, when I have had trying times, it amazed me by the number of customers who actually called (on numerous occasions) to see how I was doing. I didn’t have to call and update them. That is a special feeling.
What about you? Do you have customers who are your friends?